MCC-201 EXAM LEARNING - QUIZ SALESFORCE MCC-201 FIRST-GRADE LATEST STUDY GUIDE

MCC-201 Exam Learning - Quiz Salesforce MCC-201 First-grade Latest Study Guide

MCC-201 Exam Learning - Quiz Salesforce MCC-201 First-grade Latest Study Guide

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Tags: MCC-201 Exam Learning, MCC-201 Latest Study Guide, MCC-201 Frequent Updates, MCC-201 Latest Test Simulations, Latest MCC-201 Dumps

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Salesforce Marketing Cloud Connect Essentials Sample Questions (Q111-Q116):

NEW QUESTION # 111
A large retail company has selected Marketing Cloud and has asked to be fully migrated from their existing platform in three weeks. They have communicated the following:
* They currently have 3 million customers.
* They email customers twice a week with no known deliverability issues.
* Their contract includes one Sender Authentication Package (SAP).
What response articulates proper IP warming?
Choose 2 answers

  • A. IP ramp-up is important to establish a positive sender reputation.
  • B. IP ramp-up can be accelerated by migrating to pre-warmed IP addresses.
  • C. IP ramp-up can be bypassed, given their historical lack of deliverability issues.
  • D. IP ramp-up takes four to six weeks to be able to fully send to all 3 million customers.

Answer: A,D


NEW QUESTION # 112
Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.
Which process should the consultant utilize for a reliable send method?

  • A. Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow
  • B. Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow
  • C. Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send
  • D. Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event

Answer: A

Explanation:
A synchronized data extension is a data extension that is automatically populated with data from Sales Cloud objects using Marketing Cloud Connect. A query activity is an automation studio activity that allows querying data from data extensions or data views using SQL statements. A Salesforce data extension is a type of data extension that stores data imported from Sales Cloud reports or campaigns using Marketing Cloud Connect. By querying synchronized data extensions using a query activity to a Salesforce data extension, the customer can segment contacts based on complex criteria without relying on Sales Cloud reports or campaigns. Then, by sending via Email Studio Send Flow to the Salesforce data extension, the customer can leverage tracking and reporting features of Marketing Cloud Connect. Reference: https://help.salesforce.com/articleView?id=sf.mc_co_data_integration_synchronized_data_sources.htm&type=5 https://help.salesforce.com/articleView?id=sf.mc_es_send_email_send_flow.htm&type=5


NEW QUESTION # 113
Northern Trail Outfitter wants to integrate Marketing Cloud with it existing point-of-sale system in order to email purchase receipts to it customers. The point-of-sale data will need to be transformed to be received by the Marketing Cloud triggered send API.
What extension product should be used to accomplish this integration?

  • A. Datorama
  • B. MuleSoft Anypoint Platform
  • C. Data Studio
  • D. Data Connector

Answer: B

Explanation:
To integrate Marketing Cloud with their existing point-of-sale system in order to email purchase receipts to their customers, Northern Trail Outfitters should use MuleSoft Anypoint Platform. MuleSoft Anypoint Platform is a tool that allows marketers to connect and integrate different systems and applications using APIs and connectors. MuleSoft Anypoint Platform can help transform and map data between different formats and protocols, such as JSON and SOAP.


NEW QUESTION # 114
Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.
Which process should the consultant utilize for a reliable send method?

  • A. Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow
  • B. Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow
  • C. Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send
  • D. Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event

Answer: A


NEW QUESTION # 115
Northern Trail Outfitters (NTO) wants to send an email to all Contacts who have signed up for its newsletter, but have not joined its loyalty program. NTO has created a report in Sales Cloud which it will select using a Send Flow in Content Builder.
Which field name should be included in the report in addition to email address?

  • A. Contact ID
  • B. External ID
  • C. Individual ID
  • D. CampaignMember ID

Answer: A

Explanation:
The Contact ID field name should be included in the report in addition to email address when using a Send Flow in Content Builder. The Contact ID is a unique identifier for each contact in Sales Cloud and Marketing Cloud. It is required for sending emails to contacts using a Send Flow. The other field names are not required for this purpose. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_co_send_flow.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_co_contact_id.htm&type=5


NEW QUESTION # 116
......

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